Saturday, February 4, 2012

Marnie Surprises and Sophia Coppola

Marnie for H and M

Heads up Saturday sleepy heads, Marnie will be in the H and M Stores on March 8th for any one that is interested! Here is a sneak peek! Let's see how fast the racks empty. The promo video for the collaboration of Marnie and H and M is below, an interesting clip  directed by Sofia Coppola

The Italian label  Marnie founded and designed by Consuelo Castiglioni a popular fashion brand with a touch of quirky luxe boho, offbeat and a nod  to the art of crafty fashion. True to Marni’s colorful aesthetic and collage-like use of prints, Marni for H and M is reported to have the same color blocking and print-on-print vibe. There will be a women’s and men’s collection plus accessories like those chunky necklaces with a homespun feel and the trademark conical hats. Judging from the early images, the looks with their relaxed silhouettes and the use of the signature Marni polka-dot print are sure to draw huge crowds.

The Marni for H and M collection will be in stores worldwide on March 8, 2012. Until that day comes, check the video below to get a peek at what’s coming from the collaboration.

Video Directed by Soffia Coppola

H and M  Spring and Summer Look Book

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